On our full-service level of personal PR support, we work on a rolling monthly basis and manage all aspects of personal PR and thought leadership strategy.
We immerse ourselves in your business or project and advise on what you can and should be talking and writing about. We pitch to the media, ghostwrite any articles that we secure, pitch you to speaking events and help you prepare a killer talk. We suggest you for broadcast interviews and deliver media training whenever you need it. This is an all-inclusive service where we react quickly to what’s happening in the media to position you as a thought leader in your field.
Our USP over other PR agencies is that you will work with your own dedicated ghostwriter and media strategist. All our team members in this role are former or working journalists so they are experts at, not only bringing out the storytelling angles in you, but writing in a way that the media will accept. Our motto for our clients on this level of service is to ‘reduce your homework‘. Instead of asking you for a quote for the media, we’ll write one for you. Instead of telling you to fill in interview questions from a journalist, we’ll do the first draft for you. This is why we employ former journalists. In our view, having the ability to write in our clients’ voices is the essence of personal PR.
Our activities are wide-ranging on this level of service. As well as your own ghostwriter and media strategist, you will also have your own digital marketing strategist to hand, who can supplement your social media activity, improve the SEO for your personal or business website and advise you on launching other thought leadership content such as your own podcast or video series.
We don’t have to replace your existing PR or comms team, if you have one. Sometimes we work instead of a PR team, and sometimes we work with them, focussing purely on raising the executives’ professional profiles.
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