Raise your personal profile in 8 weeks
This intensive eight-week programme has been designed specifically for solo-entrepreneurs, authors, academics, coaches or anyone with subject-matter expertise.
You get a PR strategy equivalent to a full agency service, but without the big fees! We are able to do this because we present a menu of PR activities that you choose according to your goals, profession and how established you already are.
We don’t waste time on ‘strategies’ and ‘media lists’. Instead we use our decades-worth of real-world media experience to refine and consolidate your personal expertise into stories, arguments, comments, talks, social media posts and content that genuinely piques the interest of the media and public.
You choose five profile raising deliverables, many of which have guaranteed outcomes. We include regular coaching along the way so when the 8 weeks is up you have the tools to continue building your personal profile.
Our menu of Personal PR activities includes:
- Establishing (or refining) your ‘thought leadership topics’ and storytelling angles
- Pursuing media coverage with a guarantee of at least two media mentions
- Pursuing speaking engagements with a guarantee of at least one talk (virtual or in-person)
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Pursing podcast guest interviews with a gurantee of at least one interview
- SEO audit of your business or personal website and keyword implementation
- Producing a winning social media strategy for your personal profile on two social media platforms
- Delivering a 90-minute media training session with former national news journalist
- Launching your own thought leadership channels such as a podcast or Youtube channel.
- Hosting thought leadership events such as webinars or roundtables
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