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Thought Leadership Articles and Media Highlights

Below are some highlights of the media coverage, speaking engagements, podcast interviews or other thought leadership promotion we’ve secured for our clients or us.

This isn’t an exhaustive list. We secure media mentions and place thought leadership articles in industry titles every week for our clients. Below are ones which had high impact.

If you have expertise or insights that you want to get into the media check out our thought leadership services.

Baluji Shrivastev OBE  interviewed by La Voix on BBC Three Counties Radio about his new album and what he said to (the then) Prince Charles when he got his MBE

A long-form thought leadership article in TechCrunch from one of our clients outlining how and when startup founders know when they’re ready to scale.

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Our client discusses her charity work that led to her MBE in the 2020 Honours list on BBC Asian Network Radio

Baluji Shrivastev OBE in The Sunday Mirror talking about the relief to play a live concert again after the pandemic.

An opinion piece Management Today, highlighting how problematic the new IR35 rules are for skills-based industries liek construction.

An opinion piece in the Independent for the British Science Association, highlighting how youngsters have been disproportionately affected by Covid-19.

We sent one of our clients off to BBC Radio Bristol to discuss his new book, Humanizing B2B: The new truth in marketing.

Real Life article with Anita Goyal

One of our clients sharing her memories of meeting Prince Philip at Buckingham Palace for Woman Magazine’s Royal Special.

We got one of our clients, acclaimed blind musician Baluji Shrivastev, onto BBC London to talk about their much-anticipated return to orchestra practice.

In this interview with Response Source, our founder Helen Croydon explains why she started The Media Insider podcast and how it helps us to pitch and secure coverage for our clients.

A moving feature for ITV News London about musicians from the Inner Vision Orchestra coming together to practice for the first time since lockdown.

Our founder Helen Croydon wrote this article on common pitfalls of writing content worthy of earned media coverage.

Interview with Diaine Pascale from Storm Ventures with Techworld magazine.

This piece from Business 2 Community, looked at how to get the most out of ‘content marketing.’ They asked our founder Helen Croydon for some quotes.

As soon as we heard Fereshteh Khousroujerdy’s story, we knew it’d be perfect for the BBC World Service Outlook radio programme, which features untold, unusual and inspirational personal stories from around the world.

Essential reading for investors

A well-deserved review by What Investment Magazine of our client’s book, Survival to Thrival: Change or Be Changed.

Full page interview with ITV Dancing on Ice contestant Lucrezia Millarini on her approach to money and career progression in The Mail on Sunday’s Money Section.

Helen Croydon interviewed on the Influential Woman Podcast about writing three books and making the move from journalism to starting a business.

Our client discusses her charity work that led to her MBE in the 2020 Honours list on BBC Asian Network Radio