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PR for Academics
Grow your academic profile
By definition, academics are thought leaders in the making. Research and deep-level expertise is of great use and interest to media and conference organisers. The challenge for most academics is translating complex topics into lay person’s terms that the public, journalists or industry professionals will value.
This is where we help. We’ve helped several academics consolidate their areas of research into digestible content and in turn positioned them as go-to commentators.
Below are two examples of PR for academics.
Case Study #1
Client: Research fellow in mathematics and director of national education support network
Short-term goal: To build her digital footprint as a known thought leader on maths education.
To generate prestigious google search results through media articles and quotes.
Long-term goals: To progress her career.
To raise awareness of the importance of maths in a world heading for AI.
Results (in 5 months):
Case Study #2
Client: Senior lecturer in sports science and founder of a non-profit education platform
Short-term goal: To elevate her academic profile and align her messaging and personal brand across different digital channels
Long-term goals: To pave the way for career progression.
To raise the profile of her non-profit.
Results (in 3 months):