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Thought Leadership PR's Team of Experts
Helen Croydon
Founder & DirectorBehind Thought Leadership PR's concept is Helen Croydon. She created a fresh approach to PR, focussing on raising the profiles of the leaders behind a business, rather than the business itself. That's because people have more PR value than businesses do.
It's also because, with nearly two decades experience working as a journalist across broadcast, radio and print, and as a best-selling author, she had to work hard to raise her own profile.
Helen has written for every major national UK newspaper from The Sunday Times to Metro to The Daily Mail, worked as a producer for ITN for a decade and has appeared on Sky News, BBC News Channel, ITV This Morning, Newsnight, Woman’s Hour and more.
It is this decades worth of knowledge and media contacts with which she applies her unique results-driven formula for creating thought leaders and shaping personal brands as subject matter experts.
Thought Leadership Experts
Emily Cleary
Ghostwriter & Media ConsultantEmily is a veteran Fleet Street journalist with 20 years media experience. She’s managed PR campaigns for Premier League footballers and CEOs, so has developed deep and considered insight to tell our clients' stories in the national press in a way that excites editors and achieves acclaim for you. She has enviable media contacts covering news, features, business, broadcast and everything in between.
James Cheng-Morris
Ghostwriter & Media ConsultantJames had a decade of journalism experience, from local papers to national news websites including Yahoo News and the Evening Standard. He has provided on-the-ground coverage for some of the biggest stories in recent history, such as Brexit and the coronavirus pandemic.
A sharp writer with genius ideas how to guide a story from conception to publication, James has an ability to understand our clients' complex topics and make them into stories that get noticed. He's ghostwritten hundreds of articles for our clients including ghostwriting a book.
Thought Leadership PR recently became a partner agency of Pathos Communications. So our clients now have access to our thought leadership strategists plus Pathos’s wider team of PR Consultants, Content Strategists, Media Researchers and more.
This partnership also means we now offer a pay on results pricing model.
Take a look at what our team has been working on!
