Full-Service Personal PR
Personal PR and thought leadership strategy for business leaders and subject matter experts.
This is our highest level of service, in which we endeavour to reduce our clients’ homework! This means that we will do the deep work tasks for you. Not only do we suggest article ideas for the media, but we will ghostwrite the first draft for you. Not only will we find possible speaking engagements, but we’ll write that tricky pitch for you. Not only will we keep on top of the news so that we can suggest you as a commentator, but we’ll draft any quick quotes required from you.
What sets us apart from other PR agencies is our media experience. You will be assigned your own dedicated Media Strategist and Ghostwriter. All our team members in this role are former or working journalists so they are experts at recognising your storytelling angles and writing them in a way that the media will accept. You’ll be surprised at how well they can capture your voice or the complex nuance of your views. We are writers – that’s what we do!
You will also have your own Social Media Strategist, who will shape and supplement your social media presence, improve the SEO for any personal or business website and keep track of how you show up in online searches.
We don’t have to replace your existing PR or comms team if you have one. Sometimes we work instead of a PR team, and sometimes we work as well as them, focussing purely on raising the professional profiles of a CEO or senior figure.
Price from £2,900 per month
Our activities on this service are bespoke to every client. But typically, our activities include:
Tae Hea NahmCo- Founder of Storm Ventures
"Helen has been the missing link for me becoming a thought leader for building enterprise leaders. Helen complemented my domain expertise by driving awareness and branding. She got me a high profile speaking engagement at Collision and helped me write articles around my books and placed them in publications targeting entrepreneurs. I enjoy my weekly call with Helen and am impressed by her follow through."
Dinesh DhamijaLiberal Democrat MEP
"I’m impressed by Helen’s multi- skills. She helped me with many aspects of my MEP publicity campaign after putting myself forward to be London MEP in the May 2019 Euro elections, advising on the wording of my website, filming short videos for social media, finding press opportunities and giving an overall advice. Being an ex journalist she is good at matching the things that I am passionate about and can talk with authority on, to the topics in the news."
"Helen secured high profile press coverage including The Evening Standard and Worth magazine, and not only did she get me a high profile speaking engagement at Web Summit, but suggested a format where I could invite some of my contacts for a panel talk, making it a brilliant relationship-building win for us. She briefed me before interviews and cleverly anticipated questions. She also drew out some personal angles from me as well as the obvious business ones. I enjoyed working with her and she’s been on the look out for opportunities for me even after stopping working together."
Baluji ShrivastevMusician & Charity Founder
"It was a pleasure working with Helen Croydon. She secured us some great coverage across a wide range of media including Radio 4, BBC London News, ITV London News, The Sunday Mirror, Times Radio. She is smart, efficient and well connected"